About Us
Our vision
to be the leading independent French company marketing sporting goods through the distribution of major brands in terms of their markets, technology and positioning.
Our mission
to provide top-level athletes and everyday sporting heroes with a comprehensive range of pertinent high-performance sporting goods to ensure they always reach their full potential.
Our story
BDE SPORTS is a family business founded in 1920. Discover our story through time.

1920
The company is created Morocco - Manufacturing natural rope

1980
End of rope production

1987
Yonex :
Exclusive distribution rights France, Espagne, Portugal
Exclusive distribution rights France, Espagne, Portugal

1992
Hummel :
Exclusive Hummel licence
Exclusive Hummel licence

2016
Molten : Exclusive distribution rights

2018
External growth : (takeover of Wood Agency)
-
owner of Force XV
-
owner of Force XV

2019
Salming :
Exclusive distribution rights
-
Craft :/exclusive distribution rights
Exclusive distribution rights
-
Craft :/exclusive distribution rights

2020
Nox Padel :Distribution rights: Exclusive distribution rights in France
Jack Wolfskin :Distribution rights: Exclusive distribution rights in France
Jack Wolfskin :Distribution rights: Exclusive distribution rights in France

2020
Craft :
Exclusive distribution rights in Spain
Bliz :
Exclusive distribution rights in Spain
Exclusive distribution rights in Spain
Bliz :
Exclusive distribution rights in Spain
Our company
our headquarters are located in Strasbourg where we have a warehouse of 5,000 m². BDE distributes throughout France and Spain.
